{"id":43363,"date":"2022-06-16T07:12:04","date_gmt":"2022-06-16T04:12:04","guid":{"rendered":"https:\/\/kutaybilen.com.tr\/?p=43363"},"modified":"2022-06-16T07:12:04","modified_gmt":"2022-06-16T04:12:04","slug":"birebir-mac-farkli-kanallar-farkli-reklamlar-video","status":"publish","type":"post","link":"https:\/\/kutaybilen.com.tr\/?p=43363","title":{"rendered":"Birebir Ma\u00e7, Farkl\u0131 Kanallar, Farkl\u0131 Reklamlar [Video]"},"content":{"rendered":"<p>Teknolojinin gitgide geli\u015fmesiyle birlikte spor kar\u015f\u0131la\u015fmalar\u0131nda sanal reklamc\u0131l\u0131k ismi alt\u0131nda reklamlar yay\u0131nlanmaya ba\u015fland\u0131. Bu reklamlar\u0131n maksad\u0131, ma\u00e7lar\u0131n yay\u0131nlad\u0131\u011f\u0131 \u00fclkelere nazaran farkl\u0131 reklamlar yay\u0131nlayarak farkl\u0131 maksat kitlelerine ula\u015fmak. En kolay \u00f6rne\u011fi vermek gerekirse evvelden futbol ma\u00e7lar\u0131nda fizik\u00ee reklamlar yer al\u0131r, ma\u00e7 hangi \u00fclkeden izlenirse izlensin <strong>d\u00fcnyadaki herkes t\u0131pk\u0131 reklamlar\u0131<\/strong> g\u00f6r\u00fcrd\u00fc. \u015eimdilerde ise durum olduk\u00e7a farkl\u0131l\u0131k g\u00f6steriyor.<\/p>\n<p>Spor kar\u015f\u0131la\u015fmalar\u0131na dijital billboardlar\u0131n eklenmesiyle birlikte sponsorlar farkl\u0131 \u00fclkeler i\u00e7in lokalize edilmi\u015f reklamlar yay\u0131nlamaya ba\u015flad\u0131. \u00c7o\u011funlukla <em><strong>Formula 1 yar\u0131\u015flar\u0131nda g\u00f6rd\u00fc\u011f\u00fcm\u00fcz <\/strong><\/em>bu sanal reklamlar, yava\u015f yava\u015f futbol, voleybol ve beyzbol ma\u00e7lar\u0131nda da kullan\u0131lmaya ba\u015fland\u0131. Ge\u00e7ti\u011fimiz g\u00fcnlerde birebir futbol ma\u00e7\u0131n\u0131n 4 farkl\u0131 kanalda farkl\u0131 reklamlar g\u00f6stermesi, futbol severlerin ilgisini \u00e7ekti ve bu anlar, reddit&#8217;te viral oldu. <\/p>\n<p><b>Reddit ba\u015fta olmak \u00fczere toplumsal medyada viral olan g\u00f6r\u00fcnt\u00fc:<\/b><\/p>\n<p><div><iframe src=\"https:\/\/www.youtube.com\/embed\/vx7HfTLzmwM?showinfo=0&#038;wmode=transparent\"><\/iframe><\/div>\n<\/p>\n<p>Yukar\u0131daki g\u00f6r\u00fcnt\u00fcden da g\u00f6rece\u011finiz \u00fczere canl\u0131 yay\u0131nlanan bir ma\u00e7ta \u00fclkelere nazaran farkl\u0131 reklamlar g\u00f6steriliyor. \u00c7o\u011funlukla milletleraras\u0131 spor kar\u015f\u0131la\u015fmalar\u0131nda uygulanan sanal reklamlar\u0131n hedefi, her bir \u00fclkeden farkl\u0131 ama\u00e7 kitlelerine ula\u015fmak. \u00d6rne\u011fin T\u00fcrkiye&#8217;de ya\u015fayan ve ma\u00e7\u0131 izleyen bir futbolsever i\u00e7in <strong>sadece yurtd\u0131\u015f\u0131nda \u00fcnl\u00fc olan<\/strong> ve T\u00fcrkiye&#8217;de yer almayan bir marka g\u00f6rmek anlams\u0131z olabilir, lakin sanal reklamla birlikte kendi \u00fclkemizde de yer alan eserlerin reklamlar\u0131n\u0131 g\u00f6rebiliyoruz ve bu da reklam\u0131 yay\u0131nlanan sponsor markan\u0131n pahas\u0131n\u0131 daha da art\u0131r\u0131yor. A\u015fa\u011f\u0131da yer alan g\u00f6r\u00fcnt\u00fcy\u00fc izleyerek, sanal reklama yer verilen onlarca futbol ma\u00e7\u0131na g\u00f6z atabilirsiniz.<\/p>\n<p><div><iframe src=\"https:\/\/player.vimeo.com\/video\/181774470?portrait=0\"><\/iframe><\/div>\n<\/p>\n<div> <\/div>\n","protected":false},"excerpt":{"rendered":"<p>Teknolojinin gitgide geli\u015fmesiyle birlikte spor kar\u015f\u0131la\u015fmalar\u0131nda sanal reklamc\u0131l\u0131k ismi alt\u0131nda reklamlar yay\u0131nlanmaya ba\u015fland\u0131. Bu reklamlar\u0131n &#8230;<\/p>\n","protected":false},"author":1,"featured_media":43364,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":[],"categories":[855],"tags":[1850,1347,1134,2287,2035],"aioseo_notices":[],"_links":{"self":[{"href":"https:\/\/kutaybilen.com.tr\/index.php?rest_route=\/wp\/v2\/posts\/43363"}],"collection":[{"href":"https:\/\/kutaybilen.com.tr\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/kutaybilen.com.tr\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/kutaybilen.com.tr\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/kutaybilen.com.tr\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=43363"}],"version-history":[{"count":1,"href":"https:\/\/kutaybilen.com.tr\/index.php?rest_route=\/wp\/v2\/posts\/43363\/revisions"}],"predecessor-version":[{"id":43365,"href":"https:\/\/kutaybilen.com.tr\/index.php?rest_route=\/wp\/v2\/posts\/43363\/revisions\/43365"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/kutaybilen.com.tr\/index.php?rest_route=\/wp\/v2\/media\/43364"}],"wp:attachment":[{"href":"https:\/\/kutaybilen.com.tr\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=43363"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/kutaybilen.com.tr\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=43363"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/kutaybilen.com.tr\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=43363"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}