{"id":42459,"date":"2022-06-14T13:30:05","date_gmt":"2022-06-14T10:30:05","guid":{"rendered":"https:\/\/kutaybilen.com.tr\/?p=42459"},"modified":"2022-06-14T13:30:05","modified_gmt":"2022-06-14T10:30:05","slug":"save-a-dog-kampanyasinin-duzmece-oldugu-anlasildi","status":"publish","type":"post","link":"https:\/\/kutaybilen.com.tr\/?p=42459","title":{"rendered":"‘Save a Dog’ Kampanyas\u0131n\u0131n D\u00fczmece Oldu\u011fu Anla\u015f\u0131ld\u0131"},"content":{"rendered":"

Hem n\u00fcfus hem iktisat a\u00e7\u0131s\u0131ndan d\u00fcnyan\u0131n en b\u00fcy\u00fck \u00fclkelerinden biri olan \u00c7in’in Yulin, Guangxi kentinde, her yaz g\u00fcnd\u00f6n\u00fcm\u00fcnde daha \u00e7ok ‘Yulin K\u00f6pek Yeme Festivali’<\/strong> olarak bilinen bir \u015fenlik d\u00fczenleniyor. 21 ile 30 Haziran tarihleri ortas\u0131nda d\u00fczenlenen \u015fenli\u011fe, k\u00f6peklere yap\u0131lan muamele nedeniyle her sene d\u00fcnyan\u0131n bir\u00e7ok b\u00f6lgesinden reaksiyon ya\u011f\u0131yor.<\/p>\n

Bu kapsamda Instagram\u2019da bug\u00fcn \u015fenli\u011fe kar\u015f\u0131 \u201cSave a Dog\u201d (Bir K\u00f6pek Kurtar)<\/strong> ismiyle bir kampanya ba\u015flat\u0131lm\u0131\u015ft\u0131. ABD merkezli bir hayvan haklar\u0131 muhafaza kurulu\u015fu olan Humane Society’nin memleketler aras\u0131 tertibi Humane Society International\u2019\u0131n<\/strong> daha evvel hakk\u0131nda doland\u0131r\u0131c\u0131l\u0131k tezleri ortaya at\u0131lan Plant A Tree<\/strong> ile birlikte d\u00fczenledi\u011fi tez edilen kampanya kapsam\u0131nda yap\u0131lan her payla\u015f\u0131m\u0131n 0,01 dolar<\/strong> bedelinde oldu\u011fu s\u00f6yleniyordu.<\/p>\n

Kampanyan\u0131n ge\u00e7ersiz oldu\u011fu sav edildi:<\/b><\/p>\n

<\/p>\n

K\u0131sa m\u00fcddette y\u00fcz binlerce Instagram kullan\u0131c\u0131s\u0131na ula\u015fan kampanya hakk\u0131nda tart\u0131\u015fmalar b\u00fcy\u00fcmeye devam ediyor. Plant A Tree<\/strong> isimli sitenin daha evvel isminin kar\u0131\u015ft\u0131\u011f\u0131 onlarca doland\u0131r\u0131c\u0131l\u0131k tezi sonras\u0131 yap\u0131lan ayr\u0131nt\u0131l\u0131 ara\u015ft\u0131rmalar, kampanyan\u0131n hakikaten sahte<\/strong> ve te\u015febb\u00fcs\u00fcn web sitesine trafik \u00e7ekmek emeliyle <\/strong>d\u00fczenlenmi\u015f olabilece\u011fini g\u00f6steriyor.<\/p>\n

Bu noktada \u201cPlant A Tree\u201d ismiyle Google\u2019da k\u0131sa bir arama yapt\u0131ktan sonra marka hakk\u0131nda daha evvel Reddit ba\u015fta olmak \u00fczere bir\u00e7ok forumda ve haber sitesinde \u201cdoland\u0131r\u0131c\u0131l\u0131k ve aldatmaca<\/strong>\u201d ba\u015fl\u0131klar\u0131yla i\u00e7erikler olu\u015fturuldu\u011fu g\u00f6r\u00fclebiliyor.<\/p>\n

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K\u00f6\u015fe muharrirleri odakl\u0131 do\u011frulama \/ yanl\u0131\u015flama platformu Malumatfuru\u015f.org<\/strong> da Instagram\u2019da ba\u015flat\u0131lan bu kampanyan\u0131n sahte<\/strong> oldu\u011funu sav ediyor. Yap\u0131lan a\u00e7\u0131klamaya nazaran bahse husus profil, daha evvel Black Lives Matter<\/strong> protestolar\u0131<\/strong> ve Avustralya’daki orman yang\u0131nlar\u0131<\/strong> s\u00fcrecinde emsal i\u00e7erikli kampanyalar\u0131 ile g\u00fcndeme gelmi\u015fti.<\/p>\n

Plant A Tree isimli te\u015febb\u00fcs, bu kampanyalar\u0131n siteye trafik \u00e7ekmek <\/strong>amac\u0131yla yap\u0131ld\u0131\u011f\u0131n\u0131, site i\u00e7erisinde yap\u0131lan sat\u0131\u015flardan elde edilen gelirin kampanyalara ba\u011f\u0131\u015flanaca\u011f\u0131n\u0131<\/strong> s\u00f6ylemi\u015fti. Lakin site \u00fczerinde kampanyaya ba\u011f\u0131\u015f yap\u0131laca\u011f\u0131 vaadiyle sat\u0131lan eserlerden elde edilen gelirin, hay\u0131r aktivitesine ba\u011f\u0131\u015fland\u0131\u011f\u0131na dair rastgele bir delil bulunmuyor.<\/p>\n

Sonu\u00e7 olarak ne oldu?<\/b><\/p>\n

<\/p>\n

Plant A Tree isimli te\u015febb\u00fcs, Instagram \u00fczerinden yap\u0131lan payla\u015f\u0131mlardan rastgele bir gelir elde etmediklerini<\/strong>, bu payla\u015f\u0131mlar arac\u0131l\u0131\u011f\u0131yla siteye gelen trafik sayesinde yap\u0131lan sat\u0131\u015ftan gelir elde edildi\u011fini ve bu gelirlerle ba\u011f\u0131\u015f yap\u0131ld\u0131\u011f\u0131n\u0131 arg\u00fcman ediyor.<\/p>\n

\u0130nternet sitelerine bakt\u0131\u011f\u0131m\u0131zda ise ola\u011fanda 29,95 dolar fiyat etiketine sahip olan lakin kampanya kapsam\u0131nda bedelsiz olarak g\u00f6nderilen kolyelerin sat\u0131ld\u0131\u011f\u0131n\u0131 g\u00f6r\u00fcyoruz. AliBaba.com<\/strong> \u00fczerinde 120 mod\u00fcl ve \u00fczeri sipari\u015flerde 0,42 dolara<\/strong> sat\u0131lan bu kolyelerden birini sat\u0131n almak isterseniz de pek de \u015fa\u015f\u0131rtan olmayan bir halde 8,95 dolarl\u0131k g\u00f6nderim \u00fccreti<\/strong> talep ediliyor. Bir di\u011fer deyi\u015fle, 29,95 dolar fiyat etiketine sahip olan kolyeler fiyats\u0131z \u00fczere g\u00f6r\u00fcnse de kullan\u0131c\u0131lardan 9 dolarl\u0131k bir g\u00f6nderim fiyat\u0131 tahsil ediliyor. \u00dcstelik t\u0131pk\u0131 kolyeler, AliBaba \u00fczerinde \u00e7ok daha d\u00fc\u015f\u00fck fiyatlarla sat\u0131\u015fa sunuluyor.<\/p>\n

<\/p>\n

Sonu\u00e7 olarak Plant A Tree\u2019nin ge\u00e7mi\u015finde insani hisleri s\u00f6m\u00fcrerek buradan gelir elde etmeyi ama\u00e7lam\u0131\u015f buna misal bir\u00e7ok kampanya oldu\u011funu g\u00f6r\u00fcyoruz. Lakin ne yaz\u0131k ki bu kampanyalarda vadedilen ba\u011f\u0131\u015flar\u0131n nitekim yap\u0131ld\u0131\u011f\u0131na dair hi\u00e7bir delil bulunmuyor<\/strong>. G\u00f6r\u00fcnen o ki te\u015febb\u00fcs, bu t\u0131p kampanyalar\u0131 sitelerine trafik \u00e7ekmek hedefiyle kullan\u0131yor.<\/p>\n

<\/div>\n","protected":false},"excerpt":{"rendered":"

Hem n\u00fcfus hem iktisat a\u00e7\u0131s\u0131ndan d\u00fcnyan\u0131n en b\u00fcy\u00fck \u00fclkelerinden biri olan \u00c7in’in Yulin, Guangxi kentinde, her yaz g\u00fcnd\u00f6n\u00fcm\u00fcnde daha \u00e7ok ‘Yulin …<\/p>\n","protected":false},"author":1,"featured_media":42460,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":[],"categories":[855],"tags":[1080,871,616,1172,1059],"aioseo_notices":[],"_links":{"self":[{"href":"https:\/\/kutaybilen.com.tr\/index.php?rest_route=\/wp\/v2\/posts\/42459"}],"collection":[{"href":"https:\/\/kutaybilen.com.tr\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/kutaybilen.com.tr\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/kutaybilen.com.tr\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/kutaybilen.com.tr\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=42459"}],"version-history":[{"count":1,"href":"https:\/\/kutaybilen.com.tr\/index.php?rest_route=\/wp\/v2\/posts\/42459\/revisions"}],"predecessor-version":[{"id":42461,"href":"https:\/\/kutaybilen.com.tr\/index.php?rest_route=\/wp\/v2\/posts\/42459\/revisions\/42461"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/kutaybilen.com.tr\/index.php?rest_route=\/wp\/v2\/media\/42460"}],"wp:attachment":[{"href":"https:\/\/kutaybilen.com.tr\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=42459"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/kutaybilen.com.tr\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=42459"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/kutaybilen.com.tr\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=42459"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}