{"id":37998,"date":"2022-06-04T18:54:04","date_gmt":"2022-06-04T15:54:04","guid":{"rendered":"https:\/\/kutaybilen.com.tr\/?p=37998"},"modified":"2022-06-04T18:54:04","modified_gmt":"2022-06-04T15:54:04","slug":"dunya-mobil-streaming-izlenme-oranlari-aciklandi","status":"publish","type":"post","link":"https:\/\/kutaybilen.com.tr\/?p=37998","title":{"rendered":"D\u00fcnya &#8216;Mobil Streaming&#8217; \u0130zlenme Oranlar\u0131 A\u00e7\u0131kland\u0131"},"content":{"rendered":"<p>Global uygulama pazarlamas\u0131 ve analitik platformu <strong>Adjust<\/strong>, dijital yay\u0131n platformlar\u0131na olan talepte s\u00fcratli bir b\u00fcy\u00fcme g\u00f6r\u00fcld\u00fc\u011f\u00fcn\u00fc ve izleme al\u0131\u015fkanl\u0131klar\u0131n\u0131n mobile kayd\u0131\u011f\u0131n\u0131 g\u00f6steren yeni <strong>Ta\u015f\u0131nabilir Streaming Raporu<\/strong>\u2019nu yay\u0131nlad\u0131. <\/p>\n<p>Ta\u015f\u0131nabilir video\/TV t\u00fcketiminin \u00e7o\u011funlukla i\u015fe gidip gelme s\u00fcrecinde ger\u00e7ekle\u015fti\u011fi efsanesini yerle bir eden rapor, i\u015ftirak\u00e7i \u00fclkelerdeki t\u00fcketicilerin y\u00fczde 84&#8217;\u00fcn\u00fcn toplumsal aral\u0131k uygulamalar\u0131n\u0131n ba\u015f\u0131ndan bu yana <strong>g\u00f6r\u00fcnt\u00fc i\u00e7erik t\u00fcketmek i\u00e7in telefonlar\u0131n\u0131 daha fazla kullanmaya ba\u015flad\u0131klar\u0131n\u0131<\/strong> g\u00f6steriyor.<\/p>\n<p><b>T\u00fcrkiye&#8217;deki 55 ya\u015f ve \u00fczeri i\u015ftirak\u00e7ilerin y\u00fczde 88,9&#8217;u haftada en az bir defa telefonlar\u0131n\u0131 g\u00f6r\u00fcnt\u00fc izlemek i\u00e7in kullan\u0131yor<\/b><\/p>\n<p><img decoding=\"async\" src=\"https:\/\/www.webtekno.com\/images\/editor\/default\/0003\/01\/2074f5f85cfcee0c87da9eaf5d6a7b429c79c4d4.jpeg\"\/><\/p>\n<p>Rapora nazaran t\u00fcketicilerin s\u0131rf <strong>y\u00fczde 12<\/strong>\u2019si COVID-19 \u00f6nlemleri hayat\u0131m\u0131za girdi\u011finden bu yana daha az g\u00f6r\u00fcnt\u00fc i\u00e7erik t\u00fcketmeye ba\u015flad\u0131. G\u00f6r\u00fcnt\u00fc i\u00e7erik t\u00fcketiminin toplumsal aral\u0131k uygulamalar\u0131yla birlikte artt\u0131\u011f\u0131n\u0131 s\u00f6yleyenlerin oran\u0131 ise <strong>y\u00fczde 52,5<\/strong>. <\/p>\n<p><img decoding=\"async\" src=\"https:\/\/www.webtekno.com\/images\/editor\/default\/0003\/01\/f9f10ddc684d5e24ae49bd4ece7333f8a399acc5.jpeg\"\/><\/p>\n<p>Dahas\u0131, ta\u015f\u0131nabilir i\u00e7erik t\u00fcketimi i\u00e7in ya\u015f hudutlar\u0131 da ortadan kalkm\u0131\u015f durumda. <strong>55 ya\u015f ve \u00fcst\u00fc i\u015ftirak\u00e7ilerin <\/strong>\u00c7in\u2019de y\u00fczde 89,8\u2019i; <strong>T\u00fcrkiye\u2019de ise y\u00fczde 88,9<\/strong>\u2019u telefonlar\u0131n\u0131 her g\u00fcn ya da her hafta en az bir defa g\u00f6r\u00fcnt\u00fc izlemek i\u00e7in kulland\u0131klar\u0131n\u0131 s\u00f6z etiler.<\/p>\n<p><b>T\u00fcrkiye&#8217;deki i\u015ftirak\u00e7ilerin y\u00fczde 91,9&#8217;u haftada en az bir defa ta\u015f\u0131nabilir ayg\u0131t \u00fczerinden g\u00f6r\u00fcnt\u00fc izliyor<\/b><\/p>\n<p><img decoding=\"async\" src=\"https:\/\/www.webtekno.com\/images\/editor\/default\/0003\/01\/887ce61af380394b4bad2d0f6a939e426553f909.jpeg\"\/><\/p>\n<p>T\u00fcm i\u015ftirak\u00e7ileri dikkate ald\u0131\u011f\u0131m\u0131zda \u00c7in\u2019deki i\u015ftirak\u00e7ilerin y\u00fczde 93,8\u2019inin, <strong>T\u00fcrkiye\u2019deki i\u015ftirak\u00e7ilerin ise y\u00fczde 91,9<\/strong>\u2019unun her hafta ya da her g\u00fcn ta\u015f\u0131nabilir ayg\u0131tlar\u0131 \u00fczerinden en az bir g\u00f6r\u00fcnt\u00fc izledi\u011fini g\u00f6r\u00fcyoruz. <\/p>\n<p>Bu oranlar <em>ABD&#8217;de %69.4, Japonya&#8217;da %57.2 ve \u0130ngiltere&#8217;de ise %45.7<\/em>\u2019ye d\u00fc\u015f\u00fcyor. Mobile stream\u2019i en fazla kullanan jenerasyon, <strong>94,2 dakika ile Y nesli<\/strong> olurken; 87,6 dakika ile Z nesli ikinci s\u0131rada yer ald\u0131. 55 ya\u015f ve \u00fczeri kullan\u0131c\u0131lar, ortalama 65 dakika ile en az izleyen kullan\u0131c\u0131lar oldu. <\/p>\n<p><b>G\u00fcney Kore, g\u00f6r\u00fcnt\u00fc izlemek i\u00e7in en fazla para \u00f6deyen \u00fclke<\/b><\/p>\n<p><img decoding=\"async\" src=\"https:\/\/www.webtekno.com\/images\/editor\/default\/0003\/01\/9dafb6598e93198189acef0dbf5a5cdd5ae9c77f.jpeg\"\/><\/p>\n<p>G\u00f6r\u00fcnt\u00fc payla\u015f\u0131m ve dijital yay\u0131n platformlar\u0131na ki\u015fi ba\u015f\u0131 en fazla fiyat \u00f6deyen \u00fclkelere bakt\u0131\u011f\u0131m\u0131zda ise <strong>42.68 dolarla<\/strong> G\u00fcney Kore tepede yer al\u0131yor. \u0130ngiltere, 34,82 dolar ile ikinci s\u0131rada yer al\u0131rken; ABD de 33,58 dolar ile \u00fc\u00e7\u00fcnc\u00fc s\u0131rada yer al\u0131yor. <\/p>\n<p><img decoding=\"async\" src=\"https:\/\/www.webtekno.com\/images\/editor\/default\/0003\/01\/944774a196f23fb3bc9927bfad7d575095fb7c90.jpeg\"\/><\/p>\n<p>T\u0131pk\u0131 ara\u015ft\u0131rmaya nazaran i\u015ftirak\u00e7ilerin <strong>y\u00fczde 76<\/strong>\u2019s\u0131, televizyon izlerken cep telefonlar\u0131n\u0131 da kullan\u0131yor. Bu bireylerin y\u00fczde 65,4\u2019\u00fc TV izlerken toplumsal medya uygulamalar\u0131n\u0131 da kulland\u0131klar\u0131n\u0131 tabir ediyorlar.<\/p>\n<div> <\/div>\n","protected":false},"excerpt":{"rendered":"<p>Global uygulama pazarlamas\u0131 ve analitik platformu Adjust, dijital yay\u0131n platformlar\u0131na olan talepte s\u00fcratli bir b\u00fcy\u00fcme g\u00f6r\u00fcld\u00fc\u011f\u00fcn\u00fc ve izleme &#8230;<\/p>\n","protected":false},"author":1,"featured_media":37999,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":[],"categories":[858],"tags":[5666,5665],"aioseo_notices":[],"_links":{"self":[{"href":"https:\/\/kutaybilen.com.tr\/index.php?rest_route=\/wp\/v2\/posts\/37998"}],"collection":[{"href":"https:\/\/kutaybilen.com.tr\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/kutaybilen.com.tr\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/kutaybilen.com.tr\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/kutaybilen.com.tr\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=37998"}],"version-history":[{"count":1,"href":"https:\/\/kutaybilen.com.tr\/index.php?rest_route=\/wp\/v2\/posts\/37998\/revisions"}],"predecessor-version":[{"id":38000,"href":"https:\/\/kutaybilen.com.tr\/index.php?rest_route=\/wp\/v2\/posts\/37998\/revisions\/38000"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/kutaybilen.com.tr\/index.php?rest_route=\/wp\/v2\/media\/37999"}],"wp:attachment":[{"href":"https:\/\/kutaybilen.com.tr\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=37998"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/kutaybilen.com.tr\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=37998"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/kutaybilen.com.tr\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=37998"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}