{"id":34436,"date":"2022-05-28T23:18:03","date_gmt":"2022-05-28T20:18:03","guid":{"rendered":"https:\/\/kutaybilen.com.tr\/?p=34436"},"modified":"2022-05-28T23:18:03","modified_gmt":"2022-05-28T20:18:03","slug":"instagram-algoritmasi-hakkinda-10-gercek","status":"publish","type":"post","link":"https:\/\/kutaybilen.com.tr\/?p=34436","title":{"rendered":"Instagram Algoritmas\u0131 Hakk\u0131nda 10 Ger\u00e7ek"},"content":{"rendered":"<p>T\u00fcm \u00e7evrimi\u00e7i platformlar, belli bir algoritma temelinde kurduklar\u0131 sistem do\u011frultusunda kullan\u0131c\u0131lar\u0131na onlar\u0131n al\u0131\u015fkanl\u0131klar\u0131na ba\u011fl\u0131 olarak d\u00fczenlenen bir hizmet verirler. <em>Instagram algoritmas\u0131 <\/em>da tam olarak bu halde \u00e7al\u0131\u015f\u0131yor. Fakat her kullan\u0131c\u0131; ekranda farkl\u0131 i\u00e7erikleri, farkl\u0131 s\u0131rayla g\u00f6rd\u00fc\u011f\u00fc i\u00e7in temel mant\u0131\u011f\u0131 \u00e7\u00f6zmekte zorlanabilir.<\/p>\n<p>Bilhassa toplumsal medya platformlar\u0131n\u0131n algoritmalar\u0131ndaki en temel destek kullan\u0131c\u0131 al\u0131\u015fkanl\u0131klar\u0131d\u0131r. <strong><em>Instagram algoritmas\u0131n\u0131n <\/em>\u00e7al\u0131\u015fma sistemini \u00f6\u011frenerek<\/strong>, hem kendi hesab\u0131n\u0131z\u0131 bu sisteme dahil edebilir hem de size sunulan sistemi de\u011fi\u015ftirebilirsiniz.<\/p>\n<p><b>Ba\u015flamadan evvel: Instagram algoritmas\u0131 nas\u0131l \u00e7al\u0131\u015f\u0131yor?<\/b><\/p>\n<p><img decoding=\"async\" src=\"https:\/\/www.webtekno.com\/images\/editor\/default\/0002\/92\/6c4f55218a6700ac961c38e07f8660f40a5b7502.jpeg\"\/><\/p>\n<p>K\u0131saca \u00f6zetlemek gerekirse; Instagram algoritmas\u0131n\u0131 asl\u0131nda siz besliyorsunuz. Be\u011fendi\u011finiz bir g\u00f6nderi, <strong>alev att\u0131\u011f\u0131n\u0131z bir \u00f6yk\u00fc, <\/strong>arkada\u015f\u0131n\u0131z\u0131 yorumda etkileyerek g\u00fcld\u00fc\u011f\u00fcn\u00fcz bir g\u00f6r\u00fcnt\u00fc, birka\u00e7 sefer izledi\u011finiz Reels g\u00f6r\u00fcnt\u00fcs\u00fc, kaydetti\u011finiz ya da \u00f6teki bir kullan\u0131c\u0131ya g\u00f6nderdi\u011finiz bir i\u00e7erik; tam olarak Instagram algoritman\u0131z\u0131 \u015fekillendiren aksiyonlard\u0131r. Yani her kullan\u0131c\u0131, vakitle sergiledi\u011fi davran\u0131\u015f ak\u0131\u015f\u0131n\u0131n sonucu olarak asl\u0131nda kendine has bir algoritma yaratm\u0131\u015f olur.<\/p>\n<p><strong>Instagram&#8217;\u0131n ke\u015ffet algoritmas\u0131<\/strong> da t\u0131pk\u0131 halde yapt\u0131\u011f\u0131n\u0131z etkile\u015fimlerden hareketle, ilginizi \u00e7ekecek farkl\u0131 hesap ve g\u00f6nderileri size sunmak \u00fczere tasarlanm\u0131\u015ft\u0131r. \u00dcstelik \u00e7ok ilginizi \u00e7ekmese de ke\u015ffette g\u00f6r\u00fcp a\u00e7t\u0131\u011f\u0131n\u0131z ve bir m\u00fchlet izledi\u011finiz ya da bakt\u0131\u011f\u0131n\u0131z bir g\u00f6nderi, algoritman\u0131za yans\u0131yacakt\u0131r. <\/p>\n<p><strong>Instagram \u00f6yk\u00fc algoritmas\u0131 ve ana ak\u0131\u015f algoritmas\u0131 <\/strong>ise etkile\u015fimde bulundu\u011funuz hesaplara nazaran s\u0131ralanmaktad\u0131r. K\u0131ssas\u0131na s\u0131k kar\u015f\u0131l\u0131k verdi\u011finiz \u015fah\u0131slar\u0131n \u00f6yk\u00fcs\u00fcn\u00fc ve s\u0131k s\u0131k be\u011fendi\u011finiz ya da yorum yapt\u0131\u011f\u0131n\u0131z hesaplar\u0131n g\u00f6nderilerini birinci olarak g\u00f6r\u00fcrs\u00fcn\u00fcz. Bu noktada algoritman\u0131n maksad\u0131; sevdi\u011finiz i\u00e7erikleri ka\u00e7\u0131rmad\u0131\u011f\u0131n\u0131zdan emin olmakt\u0131r.<\/p>\n<p><b>Instagram algoritmas\u0131 hakk\u0131nda ger\u00e7ekler:<\/b><\/p>\n<ul>\n<li>Instagram algoritmas\u0131 ilginize nazaran \u015fekillenir.<\/li>\n<li>K\u0131ssa, ak\u0131\u015f, ke\u015ffet, reels ve IG TV algoritmalar\u0131 t\u0131pk\u0131 mant\u0131k \u00fczerinden \u00e7al\u0131\u015f\u0131rlar.<\/li>\n<li>\u00d6ncelikler etkile\u015fime nazaran belirlenir.<\/li>\n<li>Payla\u015f\u0131m vakti \u00e7ok de\u011ferlidir.<\/li>\n<li>Kullan\u0131m m\u00fcddetiniz i\u00e7eriklerinizi tesirler.<\/li>\n<li>T\u00fcm hesap cinsleri birebir algoritma \u00fczerinden k\u0131ymetlendirilir.<\/li>\n<li>Yorum uzunlu\u011fu dikkate al\u0131nmaz.<\/li>\n<li>Payla\u015f\u0131m sonras\u0131 etkile\u015fim m\u00fcddeti de\u011ferli de\u011fildir.<\/li>\n<li>Instagram g\u00f6r\u00fcnt\u00fc ve foto\u011fraflar\u0131 e\u015fit olarak k\u0131ymetlendirilir.<\/li>\n<li>Uydurma etkile\u015fimler \u00e7abucak fark edilir.<\/li>\n<\/ul>\n<p><b>Instagram algoritmas\u0131 ilginize nazaran \u015fekillenir:<\/b><\/p>\n<p><img decoding=\"async\" src=\"https:\/\/www.webtekno.com\/images\/editor\/default\/0002\/92\/cfb63c6937b7347f892e180f41f2cb2e0e824b46.jpeg\"\/><\/p>\n<p>Instagram algoritmas\u0131n\u0131n \u00f6ncelikli emeli, kullan\u0131c\u0131lar\u0131n ilgi duyduklar\u0131 i\u00e7erikleri ka\u00e7\u0131rmamas\u0131n\u0131 sa\u011flamakt\u0131r. Bu nedenle kullan\u0131c\u0131 hangi cinsteki g\u00f6nderileri be\u011feniyor ve yorum yap\u0131yorsa, hangi \u00f6yk\u00fclere kar\u015f\u0131l\u0131k veriyorsa, ke\u015ffette \u00e7\u0131kan hangi i\u00e7erikleri a\u00e7\u0131yorsa; kar\u015f\u0131s\u0131na \u00e7\u0131kan i\u00e7erikler de <strong>emsal temalara <\/strong>ya da hashtaglere sahip i\u00e7erikler olacakt\u0131r. <\/p>\n<p><b>\u00d6yk\u00fc, ak\u0131\u015f, ke\u015ffet, Reels ve IG TV algoritmalar\u0131 da birebir mant\u0131k \u00fczerinden \u00e7al\u0131\u015f\u0131r:<\/b><\/p>\n<p><img decoding=\"async\" src=\"https:\/\/www.webtekno.com\/images\/editor\/default\/0002\/92\/5fad8aceb9f262af72771732ec5248732f77f7f5.jpeg\"\/><\/p>\n<p>Be\u011fendi\u011finiz k\u0131ssalara cevap vermek ya da anket \u00fczere etkile\u015fimlere kat\u0131lmak, be\u011fendi\u011finiz ana ak\u0131\u015f g\u00f6nderileriyle etkile\u015fime girmek, ke\u015ffette <strong>ilginizi \u00e7eken i\u00e7eriklerle etkile\u015fime girmek, <\/strong>daha fazlas\u0131n\u0131 g\u00f6rmek istedi\u011finiz reels ve IG TV g\u00f6r\u00fcnt\u00fcleriyle etkile\u015fime girmek; Instagram algoritman\u0131z\u0131 besleyecek ve tam olarak g\u00f6rmek istedi\u011finiz i\u00e7eriklerin kar\u015f\u0131n\u0131za \u00e7\u0131kmas\u0131n\u0131 sa\u011flayacakt\u0131r. <\/p>\n<p><b>\u00d6ncelikler etkile\u015fime nazaran belirlenir:<\/b><\/p>\n<p><img decoding=\"async\" src=\"https:\/\/www.webtekno.com\/images\/editor\/default\/0002\/92\/666610fe48963b40e72f0f9138b81bd4a5ab3bf7.jpeg\"\/><\/p>\n<p>Takip etti\u011finiz y\u00fczlerce bireyden baz\u0131s\u0131n\u0131n i\u00e7eri\u011finin birinci, baz\u0131s\u0131n\u0131n son g\u00f6r\u00fcnmesinin en temel nedeni; sizin o <strong>hesap ile girmi\u015f oldu\u011funuz etkile\u015fim <\/strong>oran\u0131d\u0131r. Her i\u00e7eri\u011fini be\u011fendi\u011finiz, yorum yapt\u0131\u011f\u0131n\u0131z, k\u0131ssas\u0131na kar\u015f\u0131l\u0131k verdi\u011finiz ve \u00f6zel ileti att\u0131\u011f\u0131n\u0131z bir hesab\u0131n payla\u015f\u0131mlar\u0131 birinci olarak kar\u015f\u0131n\u0131za \u00e7\u0131kar. Zira Instagram algoritmas\u0131, bu hesaba olan ilginizin fark\u0131ndad\u0131r. <\/p>\n<p><b>Payla\u015f\u0131m vakti \u00e7ok k\u0131ymetlidir:<\/b><\/p>\n<p><img decoding=\"async\" src=\"https:\/\/www.webtekno.com\/images\/editor\/default\/0002\/92\/1cbb7de62b016467ce05614f00a51bf72abf8990.jpeg\"\/><\/p>\n<p>Her Instagram hesab\u0131n\u0131n kendi takip\u00e7i kitlesine \u00f6zel bir payla\u015f\u0131m, etkile\u015fim vakti vard\u0131r ve algoritma buna nazaran \u015fekillenir. \u0130\u015f \u00e7\u0131k\u0131\u015f saatleri, \u00f6\u011flen tatilleri, gece uyku \u00f6ncesi \u00fczere belli vakitler; kullan\u0131c\u0131lar\u0131n Instagram ta\u015f\u0131nabilir uygulamas\u0131 \u00fczerinden ana ak\u0131\u015flar\u0131n\u0131, k\u0131ssalar\u0131n\u0131 ve ke\u015ffet k\u0131sm\u0131n\u0131 <strong>en s\u0131k ziyaret ettikleri vakit dilimidir. <\/strong>Bu vakit aral\u0131\u011f\u0131nda yap\u0131lan payla\u015f\u0131mlar, g\u00f6r\u00fcn\u00fcrl\u00fck a\u00e7\u0131s\u0131ndan bir ad\u0131m \u00f6ndedir. <\/p>\n<p><b>Kullan\u0131m m\u00fcddetiniz i\u00e7eriklerinizi tesirler:<\/b><\/p>\n<p>Instagram\u2019da ne kadar uzun m\u00fcddet vakit ge\u00e7irirseniz, payla\u015f\u0131mlar\u0131 ka\u00e7\u0131rmama ihtimaliniz de bir o kadar artar. <strong>G\u00fcnde bir sefer <\/strong>platformu ziyaret eden bir kullan\u0131c\u0131 ile, saat ba\u015f\u0131 ana ak\u0131\u015f\u0131 yenileyen bir kullan\u0131c\u0131n\u0131n g\u00f6rd\u00fc\u011f\u00fc payla\u015f\u0131mlar\u0131n s\u0131ras\u0131 farkl\u0131 olacakt\u0131r. Hatta faal kullan\u0131c\u0131lar bir m\u00fcddet sonra g\u00f6recek yeni i\u00e7erik bulamayacak ve Instagram algoritmas\u0131 taraf\u0131ndan \u00f6nerilen i\u00e7eriklere y\u00f6nlendirileceklerdir.<\/p>\n<p><b>T\u00fcm hesap tipleri birebir algoritma \u00fczerinden k\u0131ymetlendirilir:<\/b><\/p>\n<p><img decoding=\"async\" src=\"https:\/\/www.webtekno.com\/images\/editor\/default\/0002\/92\/e4507d0dc3213aeba1b05f30a381fe5646f14811.jpeg\"\/><\/p>\n<p>Instagram\u2019da ki\u015fisel ve i\u015fletme olmak \u00fczere iki farkl\u0131 hesap tipi bulunuyor. Bir markay\u0131 temsil eden hesaplar\u0131n <strong>i\u015fletme hesab\u0131n\u0131 kullanmas\u0131 <\/strong>\u00f6neriliyor. Lakin algoritma \u00fczerinde hesap \u00e7e\u015fidi bir fark yaratm\u0131yor. Daha evvel anlatt\u0131\u011f\u0131m\u0131z \u00fczere k\u0131ymetli olan al\u0131nan etkile\u015fimdir. Bir hesap ister ferd\u00ee, ister i\u015fletme hesab\u0131 olsun; k\u00e2fi etkile\u015fim alm\u0131yorsa Instagram algoritmas\u0131 taraf\u0131ndan \u00f6nceli\u011fe sahip de\u011fildir.<\/p>\n<p><b>Yorum uzunlu\u011fu dikkate al\u0131nmaz:<\/b><\/p>\n<p><img decoding=\"async\" src=\"https:\/\/www.webtekno.com\/images\/editor\/default\/0002\/92\/4d35957d441d912d05767e90db47d3635f3838d2.jpeg\"\/><\/p>\n<p>Instagram algoritmas\u0131n\u0131n \u00fc\u00e7 s\u00f6zden k\u0131sa yorumlar\u0131 etkile\u015fim olarak kabul etmedi\u011fi sadece bir kent efsanesidir. Bir i\u00e7erik, yorum olarak <strong>s\u0131rf bir s\u00f6z ya da emoji <\/strong>alsa bile bu durum algoritma taraf\u0131ndan etkile\u015fim olarak kabul edilecektir ve yorum alan i\u00e7erik, ilgi duyulan bir i\u00e7erik olarak kabul edilerek bir ad\u0131m \u00f6ne ge\u00e7ecektir.<\/p>\n<p><b>Payla\u015f\u0131m sonras\u0131 birinci 30 dakika Instagram i\u00e7in k\u0131ymetli de\u011fildir:<\/b><\/p>\n<p><img decoding=\"async\" src=\"https:\/\/www.webtekno.com\/images\/editor\/default\/0002\/92\/3373b15d4f7bcad187e5803b8b05f1fec8e57975.jpeg\"\/><\/p>\n<p>Genel olarak birinci 30 dakika i\u00e7inde al\u0131nan y\u00fcksek etkile\u015fim, Instagram algoritmas\u0131 taraf\u0131ndan b\u00fcy\u00fck bir art\u0131 olarak kabul edilmez. De\u011ferli olan, payla\u015f\u0131lan i\u00e7eri\u011fin <strong>vakitsiz olmas\u0131 <\/strong>ve uzun m\u00fcddet boyunca kullan\u0131c\u0131lar taraf\u0131ndan ilgi g\u00f6rmesidir. Birinci anda milyonlarca be\u011feni ve yorum alan lakin bir daha y\u00fcz\u00fcne bak\u0131lmayan bir i\u00e7erik, algoritma taraf\u0131ndan \u00e7ok da \u00f6ne \u00e7\u0131kar\u0131lmayacakt\u0131r. Bu nedenle \u00fcreticilerin nizaml\u0131 payla\u015f\u0131m yapmalar\u0131 k\u0131ymetlidir.<\/p>\n<p><b>Instagram, g\u00f6r\u00fcnt\u00fc ve foto\u011fraflar\u0131 e\u015fit olarak k\u0131ymetlendirilir:<\/b><\/p>\n<p><img decoding=\"async\" src=\"https:\/\/www.webtekno.com\/images\/editor\/default\/0002\/92\/082b1a9287a72a6bd8491a93dcfdf1d0995b3b74.jpeg\"\/><\/p>\n<p>Bir g\u00f6r\u00fcnt\u00fc i\u00e7eri\u011finde 50 saniye ge\u00e7irip be\u011fenmeniz ile, bir foto\u011fraf i\u00e7eri\u011finde 10 saniye ge\u00e7irip be\u011fenmeniz; Instagram algoritmas\u0131 taraf\u0131ndan e\u015fit kabul edilir, zira <strong>k\u0131ymetli olan al\u0131nan etkile\u015fimdir. <\/strong>Fakat bir kullan\u0131c\u0131 s\u0131k s\u0131k g\u00f6r\u00fcnt\u00fc g\u00f6nderiler be\u011feniyorsa kar\u015f\u0131s\u0131na daha \u00e7ok g\u00f6r\u00fcnt\u00fc \u00e7\u0131kacakt\u0131r. K\u0131saca; payla\u015f\u0131m \u00e7e\u015fidi \u00fczerinden al\u0131nan etkile\u015fim \u00fcreticiyi de\u011fil, kullan\u0131c\u0131n\u0131n ak\u0131\u015f\u0131n\u0131 etkileyecektir. <\/p>\n<p><b>Uydurma etkile\u015fimler \u00e7abucak fark edilir:<\/b><\/p>\n<p><img decoding=\"async\" src=\"https:\/\/www.webtekno.com\/images\/editor\/default\/0002\/92\/194dcbba20a81447572ce88dd15aff24c73fe2c9.jpeg\"\/><\/p>\n<p>Instagram algoritmas\u0131 makine tahsiline sahiptir ve bu nedenle bot hesaplar\u0131 ve ge\u00e7ersiz etkile\u015fimleri \u00e7abucak alg\u0131lamaktad\u0131r. \u00d6zel olarak <strong>bot hesaplar ve uydurma etkile\u015fimler <\/strong>i\u00e7in bir s\u00fcre\u00e7 yap\u0131lmaz fakat Instagram algoritmas\u0131 taraf\u0131ndan art\u0131 olarak da k\u0131ymetlendirilmez. Bu nedenle uydurma takip\u00e7ilere, ge\u00e7ersiz etkile\u015fimlere prestij etmeden; organik takip\u00e7ilerin ilgisini \u00e7ekecek ve etkile\u015fim sa\u011flayacak cinste i\u00e7erikler payla\u015fmaya odaklanmak gerekiyor.<\/p>\n<p>Instagram algoritmas\u0131 nas\u0131l \u00e7al\u0131\u015f\u0131yor sorusunun en k\u0131sa cevab\u0131, sizinle \u00e7al\u0131\u015f\u0131yor. <strong>Instagram ana ak\u0131\u015f\u0131n\u0131zda <\/strong>ya da ke\u015ffet sayfan\u0131zda alakas\u0131z i\u00e7erikler g\u00f6rmek istemiyorsan\u0131z ilginizi \u00e7eken i\u00e7erikleri be\u011fenmeli ve yorum yapmal\u0131s\u0131n\u0131z. B\u00f6ylelikle Instagram algoritman\u0131z size nazaran \u015fekillenecek ve sadece ilginizi \u00e7eken i\u00e7erikleri g\u00f6receksiniz. <\/p>\n<div> <\/div>\n","protected":false},"excerpt":{"rendered":"<p>T\u00fcm \u00e7evrimi\u00e7i platformlar, belli bir algoritma temelinde kurduklar\u0131 sistem do\u011frultusunda kullan\u0131c\u0131lar\u0131na onlar\u0131n al\u0131\u015fkanl\u0131klar\u0131na ba\u011fl\u0131 olarak &#8230;<\/p>\n","protected":false},"author":1,"featured_media":34437,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":[],"categories":[855],"tags":[979,605,863,1310,543],"aioseo_notices":[],"_links":{"self":[{"href":"https:\/\/kutaybilen.com.tr\/index.php?rest_route=\/wp\/v2\/posts\/34436"}],"collection":[{"href":"https:\/\/kutaybilen.com.tr\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/kutaybilen.com.tr\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/kutaybilen.com.tr\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/kutaybilen.com.tr\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=34436"}],"version-history":[{"count":1,"href":"https:\/\/kutaybilen.com.tr\/index.php?rest_route=\/wp\/v2\/posts\/34436\/revisions"}],"predecessor-version":[{"id":34438,"href":"https:\/\/kutaybilen.com.tr\/index.php?rest_route=\/wp\/v2\/posts\/34436\/revisions\/34438"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/kutaybilen.com.tr\/index.php?rest_route=\/wp\/v2\/media\/34437"}],"wp:attachment":[{"href":"https:\/\/kutaybilen.com.tr\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=34436"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/kutaybilen.com.tr\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=34436"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/kutaybilen.com.tr\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=34436"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}