{"id":29562,"date":"2022-05-19T22:06:04","date_gmt":"2022-05-19T19:06:04","guid":{"rendered":"https:\/\/kutaybilen.com.tr\/?p=29562"},"modified":"2022-05-19T22:06:04","modified_gmt":"2022-05-19T19:06:04","slug":"instagramda-en-fazla-ilgi-ceken-paylasim-tipi-belirli-oldu","status":"publish","type":"post","link":"https:\/\/kutaybilen.com.tr\/?p=29562","title":{"rendered":"Instagram&#8217;da En Fazla \u0130lgi \u00c7eken Payla\u015f\u0131m Tipi Belirli Oldu"},"content":{"rendered":"<p>Socialinsider, yakla\u015f\u0131k 3 milyonu kayd\u0131rmal\u0131 g\u00f6nderilerden olu\u015fan toplam <strong>22 milyon Instagram g\u00f6nderisine<\/strong> ili\u015fkin bilgileri inceleyerek son derece k\u0131ymetli bulgulara imza att\u0131. Kelam konusu \u00e7al\u0131\u015fmaya nazaran <strong>kayd\u0131rmal\u0131 g\u00f6nderiler<\/strong>, standart tekil g\u00f6rsel ve g\u00f6r\u00fcnt\u00fc i\u00e7erikleri geride b\u0131rakarak Instagram\u2019\u0131n en tan\u0131nan g\u00f6nderi \u00e7e\u015fidi olmu\u015f durumda.<\/p>\n<p>Ara\u015ft\u0131rmaya nazaran 2017\u2019de kayd\u0131rmal\u0131 g\u00f6nderiler, Instagram\u2019daki t\u00fcm g\u00f6nderilerin s\u0131rf y\u00fczde 3-4\u2019\u00fcn\u00fc olu\u015fturuyordu. Temmuz 2020\u2019ye geldi\u011fimizde ise kayd\u0131rmal\u0131 g\u00f6nderilerin oran\u0131 <strong>y\u00fczde 19\u2019a y\u00fckselmi\u015f<\/strong> durumda. Lakin ara\u015ft\u0131rman\u0131n enteresan yan\u0131 s\u0131rf i\u00e7erik \u00fcreticilerin art\u0131k kayd\u0131rmal\u0131 g\u00f6nderileri daha fazla tercih etti\u011fini g\u00f6stermesi de\u011fil, <u>Instagram kullan\u0131c\u0131lar\u0131n\u0131n da kayd\u0131rmal\u0131 g\u00f6nderilere daha fazla ilgi g\u00f6sterdi\u011fini<\/u> ortaya koymas\u0131.<\/p>\n<p><b>G\u00f6nderi \u00e7e\u015fidine nazaran (Kayd\u0131rmal\u0131, g\u00f6rsel, video)\u00a0Instagram&#8217;da etkile\u015fim alma oranlar\u0131<\/b><\/p>\n<p><img decoding=\"async\" src=\"https:\/\/www.webtekno.com\/images\/editor\/default\/0002\/80\/0a105c9409c6a2af99050440ea9d529f1cc70814.png\"\/><\/p>\n<p>Ara\u015ft\u0131rmaya nazaran Instagram\u2019daki kayd\u0131rmal\u0131 g\u00f6nderilerin <strong>post ba\u015f\u0131na etkile\u015fimi y\u00fczde 1,92<\/strong> d\u00fczeyinde. Bu oran\u0131, tek g\u00f6rselden olu\u015fan i\u00e7eriklerin 1,74 olan etkile\u015fim oran\u0131 ve tek g\u00f6r\u00fcnt\u00fcden olu\u015fan i\u00e7eriklerin 1,45 olan etkile\u015fim oran\u0131 ile kar\u015f\u0131la\u015ft\u0131rd\u0131\u011f\u0131m\u0131zda kayd\u0131rmal\u0131 i\u00e7eriklerin ne kadar tan\u0131nan oldu\u011funu g\u00f6zler \u00f6n\u00fcne seriyor.<\/p>\n<p><b>Kayd\u0131rmal\u0131 g\u00f6nderilerin i\u00e7erik say\u0131s\u0131na nazaran etkile\u015fim alma oranlar\u0131<\/b><\/p>\n<p><img decoding=\"async\" src=\"https:\/\/www.webtekno.com\/images\/editor\/default\/0002\/80\/832ecdf18d276717a24c92471d8993d4d828311e.png\"\/><\/p>\n<p>Kayd\u0131rmal\u0131 g\u00f6nderiler kendi i\u00e7inde tahlil edildi\u011finde ise 10 g\u00f6rsellik (maksimum kayd\u0131rmal\u0131 g\u00f6nderi say\u0131s\u0131) kayd\u0131rmal\u0131 g\u00f6nderilerin <strong>y\u00fczde 2,07<\/strong> ile en fazla etkile\u015fim alan g\u00f6nderiler oldu\u011fu g\u00f6r\u00fcl\u00fcyor. Farkl\u0131 bir bi\u00e7imde <em>2, 3, 8, 9, 10<\/em> g\u00f6nderiden olu\u015fturulan kayd\u0131rmal\u0131 g\u00f6nderiler en fazla etkile\u015fimi alan g\u00f6nderiler olurken; <em>4-7 ortas\u0131 g\u00f6rsel i\u00e7eren g\u00f6nderiler<\/em> en az etkile\u015fim alan kayd\u0131rmal\u0131 g\u00f6nderiler oldu.<\/p>\n<p>G\u00f6r\u00fcn\u00fc\u015fe nazaran daha fazla etkile\u015fim almak i\u00e7in yaln\u0131zca bir <u>g\u00f6rsel ya da g\u00f6r\u00fcnt\u00fc payla\u015fmak yerine kayd\u0131rmal\u0131 bir g\u00f6nderi olu\u015fturmak \u00e7ok daha ilgi cazip<\/u> bir metot. Ayr\u0131yeten kayd\u0131rmal\u0131 g\u00f6nderilerin 4-7 g\u00f6rselden olu\u015fmad\u0131\u011f\u0131ndan emin olman\u0131zda da yarar olabilir. <strong>Bir dakika!<\/strong> Kayd\u0131rmal\u0131 g\u00f6nderilerde hem g\u00f6r\u00fcnt\u00fc hem foto\u011fraf kullan\u0131rsak ne olur?<\/p>\n<p><b>Kayd\u0131rmal\u0131 g\u00f6nderilerin i\u00e7eri\u011fe nazaran (g\u00f6rsel, g\u00f6r\u00fcnt\u00fc, hem g\u00f6rsel hem video) etkile\u015fim alma oranlar\u0131<\/b><\/p>\n<p><img decoding=\"async\" src=\"https:\/\/www.webtekno.com\/images\/editor\/default\/0002\/80\/f09a495daf5b94792aa1d3dee99b3fc745f4ff51.png\"\/><\/p>\n<p>Ara\u015ft\u0131rma sonu\u00e7lar\u0131nda nazaran kayd\u0131rmal\u0131 g\u00f6nderilerde hem g\u00f6r\u00fcnt\u00fc hem g\u00f6rsel kullanmak, <strong>etkile\u015fimi bariz bir halde art\u0131r\u0131yor<\/strong>. Ara\u015ft\u0131rmaya nazaran yaln\u0131zca g\u00f6rsel i\u00e7eren kayd\u0131rmal\u0131 g\u00f6nderilerde etkile\u015fim oran\u0131 y\u00fczde 1,80 d\u00fczeyindeyken yaln\u0131zca g\u00f6r\u00fcnt\u00fc i\u00e7eren kayd\u0131rmal\u0131 g\u00f6nderlerde bu oran y\u00fczde 1,86\u2019ya kadar \u00e7\u0131k\u0131yor. Hem g\u00f6rsel hem g\u00f6r\u00fcnt\u00fc bulunan kayd\u0131rmal\u0131 i\u00e7eriklerde ise oran, <strong>y\u00fczde 2,33<\/strong>\u2019e kadar \u00e7\u0131k\u0131yor. \u0130\u015fin enteresan yan\u0131, t\u00fcm kayd\u0131rmal\u0131 g\u00f6nderilerin yaln\u0131zca y\u00fczde 7\u2019sinde hem g\u00f6r\u00fcnt\u00fc hem g\u00f6rsel bulunuyor olmas\u0131.<\/p>\n<p><b>Kayd\u0131rmal\u0131 g\u00f6nderilerin i\u00e7eri\u011fe nazaran (g\u00f6rsel, g\u00f6r\u00fcnt\u00fc, hem g\u00f6rsel hem video) yorum\u00a0ortalamalar\u0131<\/b><\/p>\n<p><img decoding=\"async\" src=\"https:\/\/www.webtekno.com\/images\/editor\/default\/0002\/80\/540c72d7a0a457710200bf4d506c0b652ac3e17b.png\"\/><\/p>\n<p>Socialinsider\u2019\u0131n ara\u015ft\u0131rmas\u0131na nazaran kayd\u0131rmal\u0131 g\u00f6nderinize \u00e7ok fazla yorum gelmesini istiyorsan\u0131z, yaln\u0131zca g\u00f6r\u00fcnt\u00fcden olu\u015fan kayd\u0131rmal\u0131 g\u00f6nderilere y\u00fck vermeniz gerekiyor. \u00c7\u00fcnk\u00fc g\u00f6nderi ba\u015f\u0131na <strong>26,07<\/strong> ortalama ile yaln\u0131zca g\u00f6r\u00fcnt\u00fcden olu\u015fan kayd\u0131rmal\u0131 g\u00f6nderiler, en fazla yorum alan kayd\u0131rmal\u0131 g\u00f6nderi tipi pozisyonunda. Kar\u0131\u015f\u0131k kayd\u0131rmal\u0131 g\u00f6nderilerde ortalama <strong>15,99<\/strong> yoruma d\u00fc\u015ferken; yaln\u0131zca g\u00f6rselden olu\u015fan kayd\u0131rmal\u0131 g\u00f6nderilerde <strong>7<\/strong>\u2019ye kadar d\u00fc\u015f\u00fcyor.<\/p>\n<p>Pekala kayd\u0131rmal\u0131 g\u00f6nderi payla\u015f\u0131ld\u0131\u011f\u0131nda g\u00f6nderiye \u2018sola kayd\u0131r\u2019 s\u00f6z\u00fcne yer vermek ne kadar k\u0131ymetli? Ara\u015ft\u0131rmaya nazaran olduk\u00e7a de\u011ferli. Socialinsider\u2019a nazaran kayd\u0131rmal\u0131 g\u00f6nderilere <strong>\u2018sola kayd\u0131r\u2019<\/strong> ibaresi eklemek, etkile\u015fim oran\u0131n\u0131 1,83\u2019ten 2\u2019ye y\u00fckseltiyor. \u0130\u015fin farkl\u0131 yan\u0131, bu ibarenin t\u00fcm kayd\u0131rmal\u0131 g\u00f6nderilerin s\u0131rf y\u00fczde 5\u2019inde yer al\u0131yor olmas\u0131.<\/p>\n<p>Sonu\u00e7 olarak, Instagram\u2019da daha fazla etkile\u015fim almak istiyorsan\u0131z tek bir g\u00f6nderi yerine <strong>kayd\u0131rmal\u0131 g\u00f6nderilere<\/strong> y\u00fck verin. G\u00f6nderilerde <strong>hem g\u00f6r\u00fcnt\u00fc hem de g\u00f6rsel<\/strong> kullanmaktan \u00e7ekinmeyin. G\u00f6nderilerde <strong>azam\u00ee say\u0131da i\u00e7erik<\/strong> (10\u2019a kadar) kullan\u0131n ve <strong>\u2018sola kayd\u0131r\u2019 ibaresi<\/strong> eklemeyi unutmay\u0131n.<\/p>\n<div> <\/div>\n","protected":false},"excerpt":{"rendered":"<p>Socialinsider, yakla\u015f\u0131k 3 milyonu kayd\u0131rmal\u0131 g\u00f6nderilerden olu\u015fan toplam 22 milyon Instagram g\u00f6nderisine ili\u015fkin bilgileri inceleyerek son derece &#8230;<\/p>\n","protected":false},"author":1,"featured_media":29563,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":[],"categories":[855],"tags":[1956,3906,1568,848,701],"aioseo_notices":[],"_links":{"self":[{"href":"https:\/\/kutaybilen.com.tr\/index.php?rest_route=\/wp\/v2\/posts\/29562"}],"collection":[{"href":"https:\/\/kutaybilen.com.tr\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/kutaybilen.com.tr\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/kutaybilen.com.tr\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/kutaybilen.com.tr\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=29562"}],"version-history":[{"count":1,"href":"https:\/\/kutaybilen.com.tr\/index.php?rest_route=\/wp\/v2\/posts\/29562\/revisions"}],"predecessor-version":[{"id":29564,"href":"https:\/\/kutaybilen.com.tr\/index.php?rest_route=\/wp\/v2\/posts\/29562\/revisions\/29564"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/kutaybilen.com.tr\/index.php?rest_route=\/wp\/v2\/media\/29563"}],"wp:attachment":[{"href":"https:\/\/kutaybilen.com.tr\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=29562"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/kutaybilen.com.tr\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=29562"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/kutaybilen.com.tr\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=29562"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}