{"id":22015,"date":"2022-05-05T23:42:02","date_gmt":"2022-05-05T20:42:02","guid":{"rendered":"https:\/\/kutaybilen.com.tr\/?p=22015"},"modified":"2022-05-05T23:42:02","modified_gmt":"2022-05-05T20:42:02","slug":"akilli-saat-siparisleri-dunya-genelinde-%20-artti","status":"publish","type":"post","link":"https:\/\/kutaybilen.com.tr\/?p=22015","title":{"rendered":"Ak\u0131ll\u0131 Saat Sipari\u015fleri D\u00fcnya Genelinde %20 Artt\u0131"},"content":{"rendered":"

COVID-19\u00a0salg\u0131n\u0131 nedeniyle t\u00fcm d\u00fcnyada ulusal ekonomiler b\u00fcy\u00fck bir krizin i\u00e7ine yuvarlan\u0131rken\u00a0teknoloji devlerinin birtak\u0131m alanlarda b\u00fcy\u00fcmeye devam etti\u011fi g\u00f6r\u00fcl\u00fcyor.\u00a0Strategy Analytics taraf\u0131ndan yay\u0131nlanan datalara nazaran 2020 y\u0131l\u0131n\u0131n birinci \u00e7eyre\u011finde ak\u0131ll\u0131 saat sipari\u015fleri, bir evvelki y\u0131l\u0131n birebir devrine k\u0131yasla %<\/strong>20<\/strong> artt\u0131.<\/p>\n

2019'un birinci \u00e7eyre\u011findeki ak\u0131ll\u0131 saat sipari\u015flerinin say\u0131s\u0131 11,4 milyonken\u00a02020 y\u0131l\u0131n\u0131n birinci \u00e7eyre\u011finde bu say\u0131 13,7 milyona<\/strong> y\u00fckseldi. Ak\u0131ll\u0131 saat pazar\u0131na h\u00fckmeden \u015firketse\u00a0%55'le a\u00e7\u0131k orta Apple oldu. 2020'nin birinci \u00e7eyre\u011finde global \u00e7apta 7,6 milyon ak\u0131ll\u0131 saat sipari\u015fi alan Apple'\u0131n ge\u00e7en sene birebir devirde elde etti\u011fi say\u0131 6,2 milyondu.<\/p>\n

COVID-19 salg\u0131n\u0131na kar\u015f\u0131n talep artt\u0131:<\/b><\/p>\n

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Ge\u00e7en seneye nazaran %23'l\u00fck<\/strong> bir b\u00fcy\u00fcme yakalayan Apple'\u0131n pazar hissesi da %54'ten %55'e y\u00fckseldi. Apple'\u0131 %13,9 pazar hissesi ile 1,9 milyon sipari\u015fle Samsung<\/strong> (ge\u00e7en sene t\u0131pk\u0131 periyotta pazar hissesi %14,9'du) ve %8 pazar hissesi ile 1,1 milyon sipari\u015fle Garmin<\/strong> (ge\u00e7en sene t\u0131pk\u0131 periyotta pazar pay\u0131\u00a0%7'ydi) takip ediyor. Kalan \u015firketlerin pazar hissesi %22,6 ve toplam sipari\u015f \u00f6l\u00e7\u00fcs\u00fc 3,1 milyon.<\/p>\n

Strategy Analytics'in \u00fcst seviye analistlerinden\u00a0Steven Waltzer, koronavir\u00fcs salg\u0131n\u0131n\u0131n d\u00fcnya \u00e7ap\u0131nda yaratt\u0131\u011f\u0131 tesirlere kar\u015f\u0131n ak\u0131ll\u0131 saat pazar\u0131nda talebin artmakta oldu\u011funa dikkat \u00e7ekti. Ak\u0131ll\u0131 saatlerin \u00e7evrimi\u00e7i perakende sat\u0131\u015f kanallar\u0131ndan kullan\u0131c\u0131ya ula\u015ft\u0131\u011f\u0131na vurgu yapan Waltzer, salg\u0131n tedbirleri kapsam\u0131nda al\u0131nan karantina tedbirleri esnas\u0131nda kullan\u0131c\u0131lar\u0131n s\u0131hhatlerini ve formlar\u0131n\u0131 takip etmek<\/strong> i\u00e7in ak\u0131ll\u0131 saate gereksinim duyduklar\u0131n\u0131 belirtti.<\/p>\n

Bununla birlikte\u00a0Strategy Analytics Y\u00f6neticisi Woody Oh, 2020'nin ikinci \u00e7eyre\u011finde COVID-19 salg\u0131n\u0131 nedeniyle sipari\u015flerde d\u00fc\u015f\u00fc\u015f<\/strong> beklediklerini kaydetti. Avrupa ve ABD'deki sat\u0131\u015flar\u0131n ka\u00e7\u0131n\u0131lmaz olarak son aylarda darbe ald\u0131\u011f\u0131na i\u015faret eden Oh, buna kar\u015f\u0131n 2020'nin ikinci yar\u0131s\u0131nda t\u00fcketicilerin d\u00fcnya \u00e7ap\u0131nda istikrarl\u0131 bir formda yine inan\u00e7 kazanmas\u0131 ve perakende ma\u011fazalar\u0131n\u0131n yine a\u00e7\u0131lmas\u0131yla makul bir toparlanma<\/strong> ya\u015fanaca\u011f\u0131n\u0131 kelamlar\u0131na ekledi.\u00a0<\/p>\n

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Strategy Analytics y\u00f6neticisi;\u00a0ak\u0131ll\u0131 saatlerin, hem gen\u00e7 hem de ya\u015fl\u0131 kullan\u0131c\u0131lar\u0131n vir\u00fcs sonras\u0131 d\u00fcnyada s\u0131hhatleri konusunda daha \u015fuurlu<\/strong> h\u00e2le gelmeleri nedeniyle uzun vadede kusursuz bir potansiyele sahip oldu\u011funu d\u00fc\u015f\u00fcn\u00fcyor.<\/p>\n

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COVID-19\u00a0salg\u0131n\u0131 nedeniyle t\u00fcm d\u00fcnyada ulusal ekonomiler b\u00fcy\u00fck bir krizin i\u00e7ine yuvarlan\u0131rken\u00a0teknoloji devlerinin birtak\u0131m alanlarda b\u00fcy\u00fcmeye …<\/p>\n","protected":false},"author":1,"featured_media":22016,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":[],"categories":[15],"tags":[1286,2696,1687,3957,3998],"aioseo_notices":[],"_links":{"self":[{"href":"https:\/\/kutaybilen.com.tr\/index.php?rest_route=\/wp\/v2\/posts\/22015"}],"collection":[{"href":"https:\/\/kutaybilen.com.tr\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/kutaybilen.com.tr\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/kutaybilen.com.tr\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/kutaybilen.com.tr\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=22015"}],"version-history":[{"count":1,"href":"https:\/\/kutaybilen.com.tr\/index.php?rest_route=\/wp\/v2\/posts\/22015\/revisions"}],"predecessor-version":[{"id":22017,"href":"https:\/\/kutaybilen.com.tr\/index.php?rest_route=\/wp\/v2\/posts\/22015\/revisions\/22017"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/kutaybilen.com.tr\/index.php?rest_route=\/wp\/v2\/media\/22016"}],"wp:attachment":[{"href":"https:\/\/kutaybilen.com.tr\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=22015"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/kutaybilen.com.tr\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=22015"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/kutaybilen.com.tr\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=22015"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}