{"id":20872,"date":"2022-05-03T21:24:02","date_gmt":"2022-05-03T18:24:02","guid":{"rendered":"https:\/\/kutaybilen.com.tr\/?p=20872"},"modified":"2022-05-03T21:24:02","modified_gmt":"2022-05-03T18:24:02","slug":"avustralyadan-google-ve-facebook-icin-yeni-duzenleme","status":"publish","type":"post","link":"https:\/\/kutaybilen.com.tr\/?p=20872","title":{"rendered":"Avustralya&#8217;dan Google ve Facebook \u0130\u00e7in Yeni D\u00fczenleme"},"content":{"rendered":"<p>Avustralya Rekabet ve T\u00fcketici Kurulu (ACCC), <strong>Facebook ve Google\u2019dan<\/strong> i\u00e7eriklerini kulland\u0131klar\u0131 haber kaynaklar\u0131na \u00f6deme yapmalar\u0131n\u0131 sa\u011flayacak bir davran\u0131\u015f kodu olu\u015fturmalar\u0131n\u0131 istedi. Olu\u015fturulacak kodun data payla\u015f\u0131m\u0131, haber s\u0131ralamas\u0131 ve gelir payla\u015f\u0131m\u0131n\u0131 sa\u011flamas\u0131 planlan\u0131yor.<\/p>\n<p>ACCC yetkilileri ve teknoloji \u015firketleri ortas\u0131nda bu yeni d\u00fczenleme i\u00e7in bir m\u00fcddettir <strong>g\u00f6r\u00fc\u015fmeler<\/strong> yap\u0131l\u0131yordu. Fakat koronavir\u00fcs salg\u0131n\u0131n\u0131n reklam gelirlerini etkilemesi, d\u00fczenleme s\u00fcrecini h\u0131zland\u0131rm\u0131\u015f g\u00f6r\u00fcn\u00fcyor.\u00a0<\/p>\n<p><b>Avustralya yetkilileri: Bir mutabakata varaca\u011f\u0131m\u0131z\u0131 d\u00fc\u015f\u00fcn\u00fcyoruz<\/b><\/p>\n<p><img decoding=\"async\" src=\"https:\/\/www.webtekno.com\/images\/editor\/default\/0002\/57\/671cbb4684fc15c6cc74ee158bb976bc1d7df886.jpeg\"\/><\/p>\n<p>Google ve Facebook\u2019tan kulland\u0131klar\u0131 haber i\u00e7erikleri kar\u015f\u0131l\u0131\u011f\u0131nda \u00f6deme yapmas\u0131n\u0131 isteyen <strong>Avustralya <\/strong>yetkilileri, \u015firketlerle mutabakat yap\u0131laca\u011f\u0131n\u0131 d\u00fc\u015f\u00fcn\u00fcyorlar. Avustralya h\u00fck\u00fcmetinin mali i\u015flerinden sorumlu olan Josh Frydenberg, haber kurulu\u015flar\u0131na Facebook ve Google taraf\u0131ndan yap\u0131lacak bu \u00f6demenin adil oldu\u011funu savunuyor.\u00a0<\/p>\n<p>Yetkililer, uygulaman\u0131n kesin olarak ne vakit uygulanmaya ba\u015flanaca\u011f\u0131n\u0131 a\u00e7\u0131klamad\u0131lar. Lakin uygulama i\u00e7in kullan\u0131lacak davran\u0131\u015f kodu\u00a0tasla\u011f\u0131n\u0131n <strong>temmuz ay\u0131n\u0131n\u0131n sonuna <\/strong>kadar haz\u0131r olmas\u0131 isteniyor.\u00a0<\/p>\n<p><img decoding=\"async\" src=\"https:\/\/www.webtekno.com\/images\/editor\/default\/0002\/57\/02b02d712b9f16b0c695e7b23e093ff102f6fb87.jpeg\"\/><\/p>\n<p>Google ve Facebook, misal d\u00fczenlemelerle birinci sefer kar\u015f\u0131la\u015fm\u0131yorlar. Daha evvel Fransa&#39;da da \u015firketlerden <strong>haber i\u00e7eriklerini <\/strong>kullanmalar\u0131 durumunda <strong>\u00f6deme<\/strong> yapmalar\u0131 istendi. Google, d\u00fczenlemeye kar\u015f\u0131 \u00e7\u0131kmak i\u00e7in haber \u00f6nizlemelerini kald\u0131racak kadar ileri gitti.\u00a0<\/p>\n<p>Fransa\u2019da ger\u00e7ekle\u015fen bu olay, teknoloji \u015firketlerinin h\u00fck\u00fcmetlerin emsal \u00f6deme taleplerinden ka\u00e7\u0131nma yollar\u0131\u00a0oldu\u011funu g\u00f6steriyor. Bu nedenle Avustralya\u2019da haz\u0131rlanan d\u00fczenlemenin temelini olu\u015fturan davran\u0131\u015f kodunun <strong>i\u015fe yaramayabilece\u011fi\u00a0<\/strong>istikametinde yorumlar yap\u0131l\u0131yor.\u00a0<\/p>\n<div> <\/div>\n","protected":false},"excerpt":{"rendered":"<p>Avustralya Rekabet ve T\u00fcketici Kurulu (ACCC), Facebook ve Google\u2019dan i\u00e7eriklerini kulland\u0131klar\u0131 haber kaynaklar\u0131na \u00f6deme yapmalar\u0131n\u0131 sa\u011flayacak &#8230;<\/p>\n","protected":false},"author":1,"featured_media":20873,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":[],"categories":[15],"tags":[3432,2327,874,1617],"aioseo_notices":[],"_links":{"self":[{"href":"https:\/\/kutaybilen.com.tr\/index.php?rest_route=\/wp\/v2\/posts\/20872"}],"collection":[{"href":"https:\/\/kutaybilen.com.tr\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/kutaybilen.com.tr\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/kutaybilen.com.tr\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/kutaybilen.com.tr\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=20872"}],"version-history":[{"count":1,"href":"https:\/\/kutaybilen.com.tr\/index.php?rest_route=\/wp\/v2\/posts\/20872\/revisions"}],"predecessor-version":[{"id":20874,"href":"https:\/\/kutaybilen.com.tr\/index.php?rest_route=\/wp\/v2\/posts\/20872\/revisions\/20874"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/kutaybilen.com.tr\/index.php?rest_route=\/wp\/v2\/media\/20873"}],"wp:attachment":[{"href":"https:\/\/kutaybilen.com.tr\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=20872"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/kutaybilen.com.tr\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=20872"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/kutaybilen.com.tr\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=20872"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}