{"id":12227,"date":"2022-04-17T21:42:03","date_gmt":"2022-04-17T18:42:03","guid":{"rendered":"https:\/\/kutaybilen.com.tr\/?p=12227"},"modified":"2022-04-17T21:42:03","modified_gmt":"2022-04-17T18:42:03","slug":"youtubea-alisveris-reklamlari-geliyor","status":"publish","type":"post","link":"https:\/\/kutaybilen.com.tr\/?p=12227","title":{"rendered":"YouTube&#8217;a Al\u0131\u015fveri\u015f Reklamlar\u0131 Geliyor"},"content":{"rendered":"<p>Yurt d\u0131\u015f\u0131nda yakla\u015fan tatil devriyle birlikte YouTube, reklam stratejisini de\u011fi\u015ftirerek daha da kar\u0131\u015f\u0131k bir hale getirmeye haz\u0131rlan\u0131yor. Hal bu t\u00fcrl\u00fc olunca da pek \u00e7ok \u015firket reklamlar\u0131n\u0131 art\u0131rmaya ba\u015fl\u0131yor ve insanlar\u0131 al\u0131\u015fveri\u015f \u00e7\u0131lg\u0131nl\u0131\u011f\u0131na davet ediyor. Daha evvelce Google, Instagram ve Facebook\u2019un yapt\u0131\u011f\u0131 \u015fekilde al\u0131\u015fveri\u015f reklamlar\u0131n\u0131 platformunda g\u00f6sterecek olan YouTube,\u00a0<strong>kullan\u0131c\u0131lara ilgi alanlar\u0131na y\u00f6nelik reklamlar\u00a0<\/strong>g\u00f6stererek k\u00e2r\u0131n\u0131 art\u0131rmay\u0131 planl\u0131yor.<\/p>\n<p>Bildi\u011finiz \u00fczere Google\u2019da k\u0131yafet, ayakkab\u0131 yahut elektronik e\u015fya usul\u00fc bir arama yapt\u0131\u011f\u0131n\u0131z vakit, Google size <strong>ilgilenebilece\u011finizi d\u00fc\u015f\u00fcnd\u00fc\u011f\u00fc<\/strong> reklamlar\u0131 g\u00f6steriyor. Benzeri reklam stratejisini YouTube platformuna da ekleyen \u015firket, b\u00f6ylece YouTube\u2019u daha kullan\u0131\u015fl\u0131 bir hale getirece\u011fini belirtiyor. Reklamlar\u0131n \u00e7al\u0131\u015fma mant\u0131\u011f\u0131 ise t\u0131pk\u0131 Google\u2019da oldu\u011fu \u00fczere ilgilerinize ve be\u011fenilerinize nazaran reaksiyon g\u00f6stererek \u00e7al\u0131\u015facak.<\/p>\n<p><b>Ko\u015fmakla ilgili arama yaparsan\u0131z ayakkab\u0131 reklamlar\u0131 g\u00f6receksiniz:<\/b><\/p>\n<p><img decoding=\"async\" src=\"https:\/\/www.webtekno.com\/images\/editor\/default\/0002\/27\/8ba8dff313fa68d6c1d661d85bca52af9918b6f2.png\"\/><\/p>\n<p>Reklam i\u015finde zati deneyimli olan \u015firket, bu noktada epey sa\u011flam bir algoritma ile \u00e7al\u0131\u015facak. T\u0131pk\u0131 d\u00fczg\u00fcn bir Google reklam\u0131nda oldu\u011fu \u00fczere, YouTube reklamlar\u0131 da <strong>ilgilendi\u011finiz eserleri anlayan ve ona nazaran reaksiyon veren <\/strong>bir algoritmaya sahip olacak. Yani ko\u015fmay\u0131 seviyorsan\u0131z yahut ko\u015fmakla ilgili \u015feyler arad\u0131ysan\u0131z, Puma \u00fczere \u015firketlerden ayakkab\u0131lar g\u00f6receksiniz.<\/p>\n<p>Bu noktada YouTube, <strong>Puma<\/strong> \u00fczere markalardan reklam teklifleri g\u00f6rmek i\u00e7in direkt bu formda bir arama yapmak zorunda kalmayaca\u011f\u0131n\u0131z\u0131 belirtiyor. YouTube\u2019a birinci reklam verenlerden olan Puma\u2019n\u0131n e-ticaret lider yard\u0131mc\u0131s\u0131 olan Rick Almedia, bu sayede m\u00fc\u015fterilerine daha kolay ula\u015fmak ve onlarla irtibat halinde kalmak istediklerini tabir etti. \u00a0<\/p>\n<p>YouTube, Google\u2019\u0131n tatil \u00f6ncesi e-ticaret fonksiyonelli\u011fini geli\u015ftirdi\u011fi tek yer de\u011fil. \u015eirket, yak\u0131n vakitte <strong>Google Lens<\/strong> uygulamas\u0131n\u0131, bir ma\u011fazada g\u00f6rm\u00fc\u015f olabilece\u011finiz bir e\u015fyay\u0131 nas\u0131l kombinleyece\u011finiz ve tamamlayaca\u011f\u0131n\u0131z konusunda fikir veren bir tarz m\u00fc\u015favere \u00f6zelli\u011fi eklemek \u00fczere g\u00fcncellendi.<\/p>\n<div> <\/div>\n","protected":false},"excerpt":{"rendered":"<p>Yurt d\u0131\u015f\u0131nda yakla\u015fan tatil devriyle birlikte YouTube, reklam stratejisini de\u011fi\u015ftirerek daha da kar\u0131\u015f\u0131k bir hale getirmeye haz\u0131rlan\u0131yor. Hal bu &#8230;<\/p>\n","protected":false},"author":1,"featured_media":12228,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":[],"categories":[15],"tags":[874,1941,1180,946,969],"aioseo_notices":[],"_links":{"self":[{"href":"https:\/\/kutaybilen.com.tr\/index.php?rest_route=\/wp\/v2\/posts\/12227"}],"collection":[{"href":"https:\/\/kutaybilen.com.tr\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/kutaybilen.com.tr\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/kutaybilen.com.tr\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/kutaybilen.com.tr\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=12227"}],"version-history":[{"count":1,"href":"https:\/\/kutaybilen.com.tr\/index.php?rest_route=\/wp\/v2\/posts\/12227\/revisions"}],"predecessor-version":[{"id":12229,"href":"https:\/\/kutaybilen.com.tr\/index.php?rest_route=\/wp\/v2\/posts\/12227\/revisions\/12229"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/kutaybilen.com.tr\/index.php?rest_route=\/wp\/v2\/media\/12228"}],"wp:attachment":[{"href":"https:\/\/kutaybilen.com.tr\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=12227"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/kutaybilen.com.tr\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=12227"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/kutaybilen.com.tr\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=12227"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}